To book Jana for a speaking event, please email drjanacraft@gmail.com

Academic & Corporate Topics


Start here: Ethical decision making 101

This workshop presents a broad overview of ethical decision making research, practices and trends over the past three decades. If you’re wondering why your employees don’t seem to “get ethics” or are recovering from the repercussions of unethical behavior, this is a good workshop with which to begin developing your ethical business strategy. Format: 1 hour interactive presentation

Demystifying Millennials

By 2025, (those born between 1983 and 2000) Millennials will comprise 75% of the global workforce.  How are they motivated?  What messages do they value?  How can non-millennials manage or work alongside this generation of workers?  Jana presents an interactive and candid discussion about these and other issues related to the next generation of employees.

Living in the gray: Lessons on ethics from prison

Living in the gray presents insights into ethical behavior through the experiences of white collar criminals. Using primary research gathered in 2008 and 2014, this session tells the stories of imprisoned former business executives, in their own words, in order to understand why they made illegal decisions. Viewed through the lens of a prison cell, ethics suddenly becomes real. Format: 1 hour interactive presentation

Common thread: The impact of mission on ethical business culture

What makes an organization ethical? Common thread tells the story of the essential thread that wound throughout a large non-profit organization: the mission. Because the mission concentrated on ethics, the organization became a leader in their industry in ethical business practice. In this workshop, participants will learn the key aspects of ethical business cultures, analyze the organization’s values-based decision making tool and consider how both might be integrated into their own organization. Format: 1 hour interactive presentation; 3 hour interactive workshop

The hidden cost of win-win: Why it’s important to learn the ethics pause

A win-win situation is one where multiple parties benefit from a decision; there seems to be no downside to the deal.  However, when faced with an ethical dilemma, several hidden pitfalls await the unsuspecting decision-maker.  This is an interactive and thought-provoking session on how to develop the ethics pause and its benefit to both your company and career.  Format: 1 hour interactive presentation

Why they buy: The science of shopping

Are you measuring your retail business’ success by register receipts? Have you invested in market research (surveys, focus groups, etc.) to better understand your customers? If you answered yes to one or both, you’re only getting half the story. Go beyond the sales tally in order to better understand your customers and more fully meet their needs regarding space, merchandising, signage and more. This highly interactive and visual presentation will cause you to look at your business—retail or service—in a new light and, in turn, generate more revenue. Format: 1 hour interactive presentation

Stop killing your audience: How to give powerful presentations

Tired of your audience zoning out during your presentation? Annoyed with yawning students in your training sessions? Want to impress the board of directors at work? This interactive session will introduce you to a more powerful way to present information without compromising credibility or completeness. Based on the combined works of world-renown visual communicators, this interactive presentation asks you to consider two important questions: so what? and who cares? You will learn strategies for addressing these questions in an engaging and memorable way, utilizing widely available presentation software. Formats: 1 hour interactive presentation; 3 hour workshop

Employers, Listen Up! Next Gen Workers Will Want More Freedom at Work

What will millennial workers want in their future benefit packages? Will employer-paid health care benefits become a thing of the past with the growing access to health care through the Affordable Care Act? Is it enough to offer standard health/dental/vision plans plus a 401k option and vacation? I asked my millennial generation Human Resource Management class about their preferences for innovative benefits this week. I think you’ll be surprised. HR executives, take note! Your next generation of worker benefits should center on one theme: freedom. Format: 1 hour interactive presentation

 9 cents of advice for college freshmen

Because after a decade of teaching in higher education a professor starts to notice the same behavior over and over and over again. Cheap advice to all college freshmen presented in a humorous and lighthearted manner. Format: 30 minute humorous and interactive presentation

From student to scholar: 10 pieces of advice for surviving a doctoral program

Getting through a doctoral program is hard. I realized that when I made the leap from student to scholar my road to “the best dissertation is a done dissertation” became a bit easier. Here are my tips for getting through a PhD. Format: 30 minute interactive presentation